HVAC
No-heat emergencies, seasonal maintenance campaigns, equipment replacement lead capture, and warranty tracking. AI agents trained on furnace, AC, and heat pump terminology.
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Specialization
Why Trade-Specific AI Matters
Trade-Specific Keywords
We target the exact keywords your customers use — "HVAC repair near me," "emergency plumber," "electrical panel upgrade" — not generic small-business phrases. Rank for what actually converts.
Emergency Lead Capture
Emergency searches convert at 3x the rate of routine ones. Our Google Ads campaigns, GBP posts, LSA bidding, and AI lead capture all prioritize emergency keywords and after-hours coverage.
Seasonal Campaign Timing
HVAC peaks in summer and winter. Roofing surges after storms. Pest control follows seasonal treatment cycles. We time campaigns to match your trade's demand curve.
AI-Enhanced Local SEO
Local SEO plus GEO and AEO optimization — so you appear when homeowners Google your trade AND when they ask ChatGPT, Perplexity, or Google AI Overviews for a recommendation.
Core Trades
Core Trade Industries
Adjacent Markets
Adjacent Industries
Real Estate
Lead qualification, showing coordination, automated follow-up, CRM integration for agents and brokerages.
Learn More →Healthcare
HIPAA-aware patient intake, appointment scheduling, recall campaigns, insurance verification assistance.
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Our Services
Three Services, Every Trade
Digital Marketing
Local SEO, Google Business Profile, Google Ads, Local Services Ads, GEO/AEO, content marketing, and reputation management — every tactic tailored to your trade's keywords, seasonal patterns, and competitive landscape.
View Marketing Services →AI & CRM Consulting
CRM selection, implementation, and AI workflow automation matched to the operational needs of your trade. The right platform, configured correctly, with your team trained to use it.
Learn About Consulting →AI Agents for Lead Capture
24/7 call answering, lead qualification, and appointment booking configured for the terminology, urgency rules, and scheduling patterns of your specific trade. The lead capture layer for every marketing dollar.
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Integrations
Platform Integrations by Industry
ServiceTitan
The most common platform for HVAC, plumbing, and electrical contractors. AI agents integrate directly with ServiceTitan for dispatch, job creation, and customer data sync.
ServiceTitan Integration →Jobber
Popular with roofing, painting, and pest control contractors. AI agents book jobs, send quotes, and manage scheduling directly through Jobber.
Jobber Integration →Housecall Pro
Built for smaller teams across all trades. AI agents handle call answering, appointment booking, and customer communication through Housecall Pro integration.
Housecall Pro Integration →
FAQ
Frequently Asked Questions About Industries We Serve
Why does trade-specific digital marketing matter?
Homeowners search for contractors very differently than they search for generic businesses. “HVAC near me,” “emergency plumber,” “electrician panel upgrade,” and “storm damage roofer” each require their own keywords, seasonal timing, bid strategies, and landing pages. Generic marketing agencies run the same playbook for every client. We build campaigns tailored to each trade's customer behavior, demand curve, and competitive landscape — measured in booked jobs, not clicks.
What industries does TradeWorks AI serve?
TradeWorks AI serves 8 industries: HVAC, plumbing, electrical, roofing, painting, pest control & lawn care, real estate, and healthcare. Every marketing strategy, AI agent, and CRM recommendation is purpose-built for the unique demands of each trade.
How do you time marketing campaigns to seasonal trade demand?
HVAC peaks in summer (AC emergencies) and winter (no-heat calls). Roofing surges after storms. Pest control follows seasonal treatment cycles. Painting demand spikes in spring/summer for exterior jobs. We time your Google Ads, LSA bid adjustments, GBP posts, content calendar, and email reactivation campaigns to match your trade's real demand curve — so your budget compounds during peak demand and stays visible during off-season.
Are AI agents different for each industry?
Yes. Every AI agent is trained on trade-specific terminology, urgency rules, scheduling patterns, and service types unique to your industry. An HVAC agent understands no-heat emergencies and furnace terminology. A plumbing agent knows burst pipe protocols. A roofing agent handles storm damage call surges. A real estate agent qualifies buyers vs. sellers. No generic scripts.
What if my trade is not listed?
Contact us. If your business is adjacent to home services or another local-search-driven trade, we likely can help. Our digital marketing playbook, AI agents, and CRM consulting are adaptable to trades beyond our core 8 industries.
Is pricing different by industry?
No. Pricing is the same across all industries. Digital marketing services start at $20 per month each. CRM consulting starts at $149 one-time. AI call answering starts at $10 per month with a 60-day free trial. Services are configured differently per trade, but pricing remains consistent. View full pricing details.
Your Trade Deserves a Partner Who Speaks Your Language
Generic AI and marketing tools were not built for the trades. They do not understand no-heat emergencies, storm damage surges, or the difference between a panel upgrade and a service call. TradeWorks AI does. Every agent, every campaign, every recommendation is built on trade-specific intelligence that drives real results for your business.
Digital marketing from $20/month. No contracts. Every strategy tailored to your trade.